|
Shanghai |
The slogan is ‘Shanghai China More Discovery More Experience.’ The emblem is comprised of a traditional Chinese 'sea wave' pattern in a blue color, the Chinese characters 'Shang' and 'Hai' in the cursive style of calligraphy, the Arabic numerals '2010' for the year when the World Expo will be held and the English word 'Shanghai' for the city where the World Expo will take place. The World Expo 2010 Tourism Promotion Slogan has the following three meanings. First of all, the World Expo 2010 Shanghai China is organized by the nation and the host city of Shanghai is to serve the whole country. Secondly, the words "Discovery" and "Experience" are for people coming to discover the colorful facets of the Expo's theme -"Better City, Better Life", a city's rich and significant cultural resources and heritages, and the unique charm of metropolitan tourism. Thirdly, two words of "More" mean the World Expo 2010 will be more fantastic than ever. This is first time that China has launched tourism promotion slogans, emblems and images with a city theme at the national level. Shanghai aims to turn the tourism promotion slogans, emblems, and images for World Expo into a unique intangible legacy of the 2010 Shanghai World Expo and into symbols of Shanghai as a city pursuing sustainable tourism development. Whether you are a newcomer attending a meeting, or a repeated visitor for another exhibition, the typical sightseeing routes are there for you to follow. In addition, we provide you with a journey to experience the true but fresh Shanghai lifestyle! The Shanghai Port International Cruise Terminal has been officially completed and has already received 159 cruisers and passenger liners of various types with 130,769 passengers, both inbound and outbound. From February to October 2009, luxury cruisers from many major cruise companies will open a total of 32 cruise lines with Shanghai port as their mother port. The so-called "two festivals and four matches" refer to the Shanghai Tourism Festival and Shanghai International Art Festival, and F1 Chinese Grand Prix, Tennis Master Cup, Shanghai Golden Grand Prix and Shanghai International Marathon.
With the development of business opportunities brought about by the Beijing Olympic Games and the World Expo2010 Shanghai China, the future of the hospitality market looks very bright. Shanghai is becoming more and more like a bridgehead for international hotel management groups planning to enter the Chinese market.
ContactShanghai Municipal Tourism Administration Tel: +86-21-23115527 E-mail: woya@meet-in-shanghai.net |